2024’s Definitive Guide to B2B Databases
2024’s Definitive Guide to B2B Databases Published on 4th June,2024 Embarking on Effective Business Marketing with B2B Databases Effective business marketing begins with a robust B2B database—a gateway to identifying and efficiently reaching your target audience...
Best B2B Data Providers in the US and UK
Best B2B Data Providers Published on 15th February,2024 Last Updated on 14th October,2024 Markets in the United States, United Kingdom, UAE, and Asia are evolving rapidly, and they rely on a continuous supply of fresh, accurate data to drive growth. For businesses...
What are the best data enrichment tools for marketers and are they effective in converting leads?
What are the best data enrichment tools for marketers and are they effective in converting leads? Published on 7th August,2023 Last Updated on 23rd January,2024 How Do Data Enrichment Tools Work? Data enrichment tools function as digital gateways that streamline and...
Ascentrik Growth Story 2022 2023
B2B Data validation and enrichment is the practice of refining your existing CRM database by eliminating redundant and unwanted contact information and appending additional data points to your prospects’ records like phone numbers, industry, size of the company, designation, etc. It is one of the most beneficial practices for both your marketing and sales teams.
Refreshing your email list can be seen as an ongoing process during your marketing campaigns, as it allows you to source highly qualified leads, which enables targeting the right person with the right message. It can help your sales team with customer segmentation and lead scoring, allowing them to create personas for your prospects and craft a personalised sales pitch, improving the chances of converting them into customers.
But what is the most profitable method to get this highly valuable task done? Is it software tools for automated data enrichment or tools enhanced with data research by a team of experts? Find out the benefits of both in the article below.