Effective use of B2B Data in IT, Real Estate and Retail What is Business Intelligence? Business intelligence (BI) is an information delivery and analysis process that is technology-driven and aids leaders, managers, and employees in making strategic business choices....
Outsourcing to a Data Research Team versus Email Finder tools and Sales Intelligence Tools As a data research outsourcing team, Ascentrik helps marketing teams drive targeted campaigns and generate more leads. We also help sales teams find the right accounts to...
What are some business activities you can undertake during an economic slowdown? In the previous article we looked at the possibility of an economic recession, and what measures can be taken to be prepared and minimise the negative impact of such an occurrence, using...
Freshly sourced data with an accuracy rate of 100% With most top data vendors, it’s an accepted fact that data accuracy rates are between 60 to 80%. This eventually leads to at least a 5% bounce rate on your email marketing campaigns. This is because data stored...
Preparing for a possible Economic Slowdown with Data Analytics The major economies of the world are showing signs of a slowdown as interest rates are rising and inflation is at an all time high. Markets and industries are bracing themselves for uncertain times that...
