How the Life Sciences Industry can benefit from Clinical Research Support Services
Clinical research is responsible for much of the innovation that happens in medicine, and the pharma industry, but there are also many bottlenecks that come up at this stage. These innovations and bottlenecks eventually contribute to the availability and pricing of drugs. That’s why actionable research and intelligence needs to be readily accessible.
Accurate and timely research makes a difference to companies in the Health Information Technology sector; which includes companies owning information products, as well as the pharma and scientific community as a whole. The medical industry needs a single source of intelligence on clinical trials and pharmacovigilance, so that subscribers will have quick access to all the information they need.
Let us see the different players involved in the landscape of clinical research, pharmacovigilance and drug safety reporting.
There are Sponsors, Investigators or Investigative sites, CRO’s and CRA’s, Regulatory Bodies, Providers of Information Products, and Providers of Research Support Services. The information generated by investigators and researchers needs to be properly collated and interpreted, so that the medical community can release drugs and treatment procedures faster.
Therefore there is a necessity for easy accessibility of information in life sciences through centralised repositories
It is important for researchers, trial participants, regulators, and others acting in the best interest of patients to have access to clinical trial information, to advance medical understanding and progress. It’s also important that this access works in ways that protects patient privacy, and follows regulations.
Role of cloud computing in clinical research and how it affects data collection and management:
A majority of healthcare institutions have started adopting electronic methods of data collection which has increased the use of cloud-based solutions, since it enables storing, use and analysis of patient information with ease. Cloud computing allows the processing of data from across the world, and not just from a single location. The medical industry now has access to numerous data pools from various research labs.
Why are clinical research support services so useful?
Research support services can help reduce the cost to larger research companies in hiring and managing their own teams. It also allows them to expand their services at a faster pace. An entire team of domain experts works as your full time employees, sourcing data and drawing insight.
If you want the medical industry to really benefit from your information products, your data holds the answer. We know that research data is highly complex to deal with. At any point in the research process one has to deal with petabytes of data in different formats. Collating and analysing data from diverse sources to find common trends is not an easy process. Besides, there is also the issue of third party data and merging findings obtained from various sources and researchers.
Fortunately, data information products fuelled by a continuous supply of validated intelligence, will help in merging disparate sources of data, and maintain high standards in drug safety. Large research companies can now easily incorporate data from a wide range of sources. All these features made easily available through support services, come together to make the research process easier to optimise, reducing costs and accelerating the rate of success.
Conclusion- Investing in clinical research support services can add value to information products. Having a support team can help make radical changes to your research products, and enable you to access insights at a faster rate than before.
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B2B Data validation and enrichment is the practice of refining your existing CRM database by eliminating redundant and unwanted contact information and appending additional data points to your prospects’ records like phone numbers, industry, size of the company, designation, etc. It is one of the most beneficial practices for both your marketing and sales teams.
Refreshing your email list can be seen as an ongoing process during your marketing campaigns, as it allows you to source highly qualified leads, which enables targeting the right person with the right message. It can help your sales team with customer segmentation and lead scoring, allowing them to create personas for your prospects and craft a personalised sales pitch, improving the chances of converting them into customers.
But what is the most profitable method to get this highly valuable task done? Is it software tools for automated data enrichment or tools enhanced with data research by a team of experts? Find out the benefits of both in the article below.